I on a journey… (sic)

Singapore September 13th, 2007

Nope, that’s no grammatical error. At least not on my part, and at least not on the minds of the publicity people when they decided to do something like this:

I On A Journey

I nearly fainted and died when I read the rest of the ads – I on a destination, I on a haute, I on a whatever… For goodness sake! It’s I AM. I-A-M. I am on a destination, where journeys begin! Goodness! What happened to the English in Singapore? It’s like….

Me: Hello… where are you now?

Friend: Oh, I on the bus/train/car/bicycle now.

Or…

Me: Hey, isn’t that you in the TV programme?

Friend: *shouts out to mum* hey ma! I on TV! I on TV!

Or…

Me: Oh, why are you still at home?

Friend: Oh, I on MC today…

What happened to the “am”? Argh! AM. AM. A-M. AM… come’on kids, follow me.

A…. M…. AM! I am on a bus. I am on a train. I am on medical leave. A..M… AM!

Argh. I am not a grammar police… but it’s drying me nuts. And now, they use it on advertisements! 🙁

Ed: Actually the ads were meant to promote the new residence at Orchard Turn, which unfortunately, is named Ion Orchard. The author wonders if the new building will be charged, and if it’s going to be positive or negative.



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